Mission == innovate Chinas electronic audio technology

Prospect == become the worlds leading manufacturer of audio products, using technology to embellish life

Values == respect customers, technological innovation, efficient operation, all employees work together to grow

Business concept == develops the market with integrity, quality creates the brand

Management concept == first-class result requires a first-class system, first-class system requires first-class team, first-class team requires first-class culture

Talent concept == to achieve enterprise’s goals, achieve employee development; employees and enterprises share the same aim and win the future

Market concept == insight into market demand, create customer value and achieve multi-win

Technical concept == innovation never ends, the details determine success or failure

Quality concept== quality determines survival, quality determines development, quality wins reputation, quality wins market